For pet retailers · Made in New Bern, NC
Pop’n & Wag’n
A crunchy, air-popped treat dogs love, and a pouch that looks right on a boutique shelf.
Three flavors, four simple ingredients, nothing artificial. Small-batch dog treats from the makers of Fireside Artisan Popcorn.
The line

Pumpkin Crunch
Pumpkin flavor in a light, crunchy bite. Cozy, seasonal and dog-approved all year.

Purple Sweet Potato Crunch
Naturally earthy with a hint of sweetness, made with real purple sweet potato powder.

Peanut Butter Crunch
The crowd-pleaser. Crunchy popcorn with real peanut butter powder for that irresistible nutty flavor.
1.5 oz (43 g) Hearth bags with a clear front, so customers see exactly what they’re buying. Suggested retail $7.99.
Why shops stock it
Built to sell and easy to carry
- Label approved by the NC Dept. of Agriculture (NCDA&CS) · NC Feed ID 102512
- A shelf that stands out: a clear-front kraft pouch with a refined oval label
- Air-popped, so there is no popping oil. Coconut oil is only the coating.
- Four simple ingredients: organic popcorn, coconut oil, flavor powder, sunflower lecithin
- Fresh by design: popped in small batches, with lot and best-by dates on every bag
- Easy to order: 6-bag cases, mix and match any flavors
- Free local delivery to the New Bern area
- A natural fit for pet boutiques, feed & garden stores, breweries, taprooms and gift shops
How wholesale works
Apply
Fill out our short wholesale form. It takes about two minutes.
Get the line sheet
We’ll send our wholesale line sheet with pricing, case packs and terms.
Stock the shelf
Build your own opening case, mixing flavors, and we’ll get it to your door.
Questions retailers ask
What are the minimums and pricing?
Pricing, case packs, and opening and reorder minimums are in our wholesale line sheet, which we send once you apply.
How long does it stay fresh?
Pop’n & Wag’n has a 12-week shelf life. It’s popped in small batches, and every bag carries a lot number and best-by date, so you always know what’s on your shelf.
Can I mix flavors?
Yes. Cases hold 6 bags and you can build your own case from any of the three flavors.
Is the label registered?
Yes. The label is approved by the NC Dept. of Agriculture (NCDA&CS), NC Feed ID 102512.
Do you deliver?
Delivery to the New Bern area is free. Located elsewhere in North Carolina? Call or text us at 252.269.3006 and we’ll sort it out.
Already a Fireside wholesale partner? Use Wholesale Login on our Retail Partners page. Pop’n & Wag’n is a dog treat, not for human consumption, and is meant to supplement, not replace, a balanced diet. Made in New Bern, North Carolina by Fireside Artisan Popcorn, Inc. · info@firesidepopcorn.com